The bar isn't high, but it matters
Look, a USB-C cable is not exciting. Nobody's ever gone to bed thinking about one. But a bad cable is properly annoying: the kind that stops fast charging after a few weeks, or starts fraying at the connector because you looked at it wrong. So when something cheap actually works, that's worth saying out loud.
INIU has been making budget accessories for a while now, and they've got a decent reputation on the community deal sites. This 2m braided cable sits at around £2.54 at checkout, which is honestly hard to argue with.
What you're actually getting
The nylon braid is the bit that matters here. Rubber cables split. Braided ones last. Not always, but often enough that it's worth paying attention to. Two metres is a proper length too, the kind where you can actually charge your phone while it's on the bedside table without doing some weird contortionist thing to reach the socket.
Fast charging works with compatible devices. Nothing exotic, no USB-PD magic, but solid enough for everyday use.
Honest reservation: INIU isn't a premium brand. These aren't Anker cables. If you're connecting expensive kit and want peace of mind, maybe spend a bit more. But for a spare cable to chuck in a bag, or keep at a desk? Spot on.
Who this is actually for
You've got a phone, a tablet, maybe a set of earbuds, all USB-C. You need a longer cable and you've already lost three this year. This is for that person. Not for audiophiles, not for laptop power delivery. Just a reliable everyday lead at a price that won't sting if you leave it at a mate's place.